THE WORLD OF RAJANI COUTURE

Founded and designed by a pair of Canadian brothers, who go by the aliases of 'SR93' & 'ZR97', RAJANI COUTURE was founded to represent confident individuals who strive to be better in all aspects of life. Inspired by their father, who is known as the best-dressed man in any room, the brothers set out to create styles and designs of superior quality which they had learned from their father to present to the rest of the world. Growing up, being surrounded by their father's quality fabrics, trims, and styles was the norm and has influenced SR93 and ZR97 to create and design styles that will distinguish the individuals wearing them.

OUR CORE VALUES and BELIEFS

Quality never takes a backseat at RAJANI COUTURE. At the core, all of our products are made of high-quality fabrics and finishing. For example, we use 100% ring-spun cotton rather than the industry's use of average and regular cotton. Although expensive to create, ring-spun cotton implies the cotton is smoother than usual and is softened through a process of twisting. This enables all impurities to vanish and provide you with the best form of cotton available.

100% SWEATSHOP-FREE CLOTHING - We are proud to produce our clothing in environments that support fair working conditions and living wages. This is accomplished by manufacturing our clothing in the United States of America, where the environment and human working conditions are prioritized. We are aware of our responsibility to our planet and people to promote a sustainable bottom line.

While time is important, luxurious high-quality clothing isn't made for the sake of production. Rather, it is nurtured, cultivated, and developed until it reaches its desired state. RAJANI COUTURE believes that clothing created should have a purpose and greater meaning - after all, you are wearing something that represents you. Hence, the time it takes to create something worthwhile and with significant meaning is paramount. Luxury simply cannot be automated.

Look good. Feel good. Do good. 

DELIVERING A PROMISE

The designers saw a need in the market, which their fashion-forward father saw as well - garments found at high-quality fashion stores were lacking something. It was either too subtle or too brash and flashy. RAJANI COUTURE represents that optimal balance between subtlety and pizzazz to mirror the assertive and distinguished individuals of our time. Each design has been well-thought and created to have significant meaning and elegance. It doesn't stop just at the clothing for us. Our DNA is also presented in the way we package our garments. The packaging elements also receive undivided attention to ensure our core values are represented - it'll be the first time you won't throw out a clothing box. It's a way of life - we take pride in everything that we do. Not a single corner has been cut!

ITALIAN INSPIRED
DESIGNED IN CANADA
MADE IN THE UNITED STATES OF AMERICA